2025 CSA GOLF TOURNAMENT
Registration for the 2025 CSA GOLF TOURNAMENT is now OPEN and you can secure your spot TODAY!
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CA Abandons Clean-Air Rules on Diesel Trucks
In a striking setback to reduce California’s air pollution but a win for trucking companies, state regulators have walked away from their ambitious plan to phase out diesel trucks less than a week before President-elect Donald Trump returns to the White House.
Get Ready for LA’s New Zoning Code
Los Angeles will soon have a New Zoning Code and it will be going into effect in Downtown Los Angeles on Jan. 27, 2025.
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Court Quashes California “Deepfake” Law
This past fall, the State of California was sued by Christopher Kohls, who, per the lawsuit, creates digital content about political figures. His videos contain demonstrably false information that include sounds or visuals that are significantly edited or digitally generated using artificial intelligence (“AI”).
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Del Mar Race Track 2024 Was a Blast!
THE TRADITION RACES ON!
Forty-three CSA members and staff attended the races on Nov. 15 at Del Mar Racetrack, located in Del Mar, California. Two from our group (CSA President Michael Schmidt from P.S. Services, and his daughter Taylor Schmidt) watched the race from the “winners circle” and then had their photo taken. See all photos!
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Capitol Briefs- Bills, Stats and More!
Capitol Briefs: Bills, damned bills and statistics, gubernatorial edition
As noted in the Capitol Weekly, “It’s all over now but the shouting – Gov. Gavin Newsom has acted on all the massive number of bills sent his law by lawmakers this session.
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SoCal Horse Race Event in Del Mar 2024!
Networking & Fun at the Races!

Join us as Thoroughbred athletes and world class jockeys take to the track for the most exciting 2 minutes in sports! Continue Reading
Our Newest Director Emeritus!
“The list of the CSA Presidential responsibilities is a long and sometimes daunting list. However, there are also some privileges that come with the office. Continue Reading
Newly Elected Board and Executive Committee for 2024
The California Sign Association Board of Directors for 2024-25, were installed on August 15, 2024 at CSA’s Annual Banquet. Immediate Past President Jason Rieman, Gemini, was thanked for his leadership and continued membership growth over the past year, as Michael Schmidt, with P.S. Services, was welcomed to the President’s role for the California Sign Association Board of Directors!
President Schmidt has already chaired his first board meeting, and is setting us on a course for success! Congratulations, Michael!
His four fellow officers include; Neal Tibbs, 1st VP; Mike Avery, 2nd VP; Bob Shimmin, Secretary/Treasurer; and Jason Rieman, Past President.
Supplier Division
Jason Rieman, Gemini
Todd Einhaus, Watchfire Signs
Mike Avery, Glantz
Matt Fregosi, Altec Industries
Nick Wilson, Montroy Supply Co
Ed Gibson, Elliott Equipment
Region I
Keith Wills, Western Sign Company
Joe Ainor-Bergh, Ainor Signs
Clint Bartizal, Golden Gate Sign Co.
Ryan Drury, Pacific Neon Company
Region II
Pete Michelini, Sign Designs
Ken Person, YESCO, Jurupa Valley
Arlen Tanielian, CNI Signmakers
Neal Tibbs, Ad Art
Region III
Kevin Farrell, Architectural Design & Sign
Patty Soria, Signtech Electrical Advertising
Barbara Navarro, San Pedro Electric Sign Co.
Michael Schmidt, P.S. Services
Sign Industry Affiliate
Teresa M. Young, Sign Biz ®, Inc.
Professional
Mike Sullaway P.E., Sullaway Engineering
Brett Sauers P.E., Reverence Engineering
At-Large
Lisa Rojas, HUB International
Frank Murch, Signs for San Diego
Patrick Mulholland, Current Lighting
2024 – 25 Active Directors Emeritus:
Gary Quiel
Skip Moore
Bob Shimmin
Federal Law Protects Trademarks and Logos
– Government cannot require alteration of a registered mark –
Federal law provides that no state, city or county may require alteration or modification of a registered trademark, service mark, trade name or corporate name.



